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Showing posts with the label Marketing Best Practices

Filling Open Spaces with Your Marketing Brand

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Maybe it's a sign of age, a growing reliance on technology, or just impatience, but when I'm introduced to someone now I forget their name literally the moment they mention it. But then there are things that people say that I wish I could forget but can't. I'm not talking about disturbing, unsettling, or insulting remarks - my mind does a good job of erasing those memories. No, I'm talking about random thoughts that are seemingly insignificant at the time, not good or bad, but somehow stay with me forever. For instance, every time I wash a cooking pan, I think of an old co-worker named Chuck. When I was a newlywed, Chuck goadingly quipped to my new bride how he'd bet that I was so lazy that I didn't wash the handle when washing the pan. (It turns out he had been admonished by his wife for the same oversight.) "Yes," my then wife replied in a frustrated voice, "and it drives me crazy!" Not only did Chuck's off-t...

Your New Year's Social Media Diet

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Like most of you, my resolutions this year involve healthy self-improvements. Starting with food: I will try to eat less of the bad stuff and more of the good stuff. I don't believe in cutting things out cold turkey (even if it is leftover with plenty of stuffing) but rather, cutting down. I seem to work better that way.  By the way, that's a photo of my breakfast this morning, pancakes, syrup, biscuits, bacon. Sorry, I forgot to mention, unlike you, my resolution begins tomorrow. It's the one advantage of having a birthday today. (Please remain seated as envy green is not a becoming color on you.) In short, I get to procrastinate my diet one more day. Even as it applies to social media. What? You don't do resolutions? Don't need a diet? Great! But everyone needs a social media diet for healthier communications. And like me, you get the extra day or four as it were and can start Monday. That's because no one's around. A mid-week start of the New Year is...